About Us

As Group Officer, Lim assists the Executive Chairman and the CEO with Group-wide or subsidiary-specific initiatives and research. Prior to this, Lim played a number of roles at UCSI’s corporate affairs division where he contributed to advertising campaigns, branding strategy, media relations, community outreach initiatives and marketing communications. Lim joined UCSI at the tail end of 2011 after a six-year career in journalism at Malaysia’s best-selling English daily.