UCSI Blue Ocean Strategy Regional Centre Sdn. Bhd.
(UCSI BOSRC) is the Official Regional Representative
of Blue Ocean Strategy Businesses and has the Exclusive
Regional License in Malaysia, Australia, Canada, China,
India, Indonesia, Philippines, Singapore, Taiwan, and
Thailand.
We are a part of the UCSI Education Group and are committed
to provide accurate presentation to our clients, of
Blue Ocean Strategy (BOS) concepts and tools with the
highest professional standards. Our vision is to be
the leading practitioner and thought leader in value
innovation. Our mission is to advance the knowledge
and practice of BOS through Education, Research and
Consultancy and to positively impact businesses, communities
and nations to meet needs and create wealth. Thus, substantial
investments were made to provide the following support
systems:
International network of trained, qualified
and experienced BOS consultants with extensive knowledge.
An applied research centre to conduct continuous
study and research to advance the knowledge and
practice of BOS.
Priority access to the latest case studies and
updated materials on BOS.
Postgraduate courses in MBA and DBA with an
emphasis on BOS.
A high tech Blue Ocean Strategy Hall for conferences,
workshops and training.
Strategic alliances with overseas partners to
promote the learning of BOS like e-learning.
We provide a comprehensive range of services to equip
our clients with BOS knowledge of concepts, framework
and tools to create uncontested market space, thereby
making competition irrelevant. All our qualified
BOS speakers, trainers and consultants are endorsed
by the Blue Ocean Strategy Initiative Centre in the
UK. We offer:
Long-term consultancies to help our clients
analyze current strategic positions, formulate BOS
strategies, and overcome hurdles to implement the
chosen BOS.
Consultancy work to help new startup companies
formulate commercially viable BOS ideas.
Major BOS conferences with Prof. Kim Chan as
the speaker.
One-day workshops offering a comprehensive overview
of the BOS framework and concepts.
Two-day workshops with hands-on learning to
acquire skills using the BOS tools.
Three-day advanced workshops specially designed
for companies that want to apply the BOS tools in
their own situation. The advanced workshop combines
training with consultancy.